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Instead of buying new shoes O'Seréna helps restore your favorite pairs, so they look like new again

New Shoes

O'Seréna

Over 197,000 Clean Pairs
#1 Household Accessory
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Put an end to dirty and damaged shoes!

Scrubbing by hand, using harsh chemicals, or tossing shoes unprotected into the washer never works. Stains stay stuck, shoes lose their shape, and even your machine can get damaged.

Our O'Serena Shoe Laundry Bag is the safe way to clean your shoes. Thousands of soft fibers scrub away dirt while protecting both your shoes and your washer.

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Discover the safe way to clean shoes

With O'Serena, all it takes is a few seconds. Just place each shoe in its own bag, zip it up, and toss it in the washer. Inside the bag, thousands of ultra-soft fibers act like tiny brushes, scrubbing away dirt and stains from every angle. At the same time, they cushion your sneakers so they don’t slam, stretch, or lose their shape, and your washer stays protected too.

The result? Spotless shoes that look new, last longer, and always feel fresh without the hassle of scrubbing or the risk of damage.

Over 197,000 Clean Pairs

With millions of views on TikTok and Instagram, the Shoe Laundry Bag has become the go-to cleaning hack for fresh, safe shoes.

Home care experts and cleaning influencers love how it removes stubborn stains while protecting shoes and washers from damage. Durable, simple, and proven by over 187,000 pairs cleaned it’s the smarter way to wash shoes.

Safe & Spotless – Every Wash

✓ 1,000+ Soft Fibers – Each bag is lined with thousands of gentle bristles that scrub away dirt and stains as your shoes wash. No harsh scrubbing, no wasted effort the fibers do the work for you.

 Protects Shoes & Washer – Regular washing can stretch fabric, ruin the fit, and bang up your machine. This bag cushions every shoe, keeping the shape, support, and structure intact while absorbing impact to protect your washer wash after wash.

 Fits All Shoes & Colors – One size (15.35" L x 7.48" W x 7.48" H) fits every shoe. Use the white bag for light shoes and the yellow bag for dark ones, keeping each pair perfectly clean and bright.

✓ Durable Design & Strong Zipper – Built from high-quality materials that won’t rip after a few cycles. The reinforced zipper keeps your shoes safely inside, wash after wash, so you can trust it to last for years.


✓ Saves Money – One new pair of shoes can cost $190+. By keeping your shoes clean, fresh, and in shape, this bag pays for itself after just one wash and keeps saving you money every time you use it.

WHAT OUR GIRLES THINK

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Based on 3,250 reviews

Best Way to Clean Sneakers!!
Y’all, don’t waste time looking for any better way to clean your sneakers!!! I have white Ons that I have washed once every few weeks in these bars and they come out spotless!! And mine have been very dirty from being at ballparks with my kiddos. Simply wet your sneakers and scrub them with a mild detergent, put them in these shoe bags and throw them in with a load of towels. These are absolutely amazing!!! So glad I found them!

Susan C.

3 days ago

Great product!
Ok- this product exceeded my expectations!! My son’s shoes were awful- they look almost brand new!

Anna

8 days ago

It works!!
Wow, I was skeptical at first about buying this product, but I knew I had to give it a try. So, I used it for the first time on my On Cloud shoes, which I had worn while hiking on a very dusty trail in Yosemite. I was blown away by the results! My shoes look and smell brand new. I highly, highly recommend this product.

Yasmin B.

12 days ago

Gets the Job done! Works
It’s Works… always had a hard time with canvas material. Check picks for before and after. I’d recommend and already have

Crystal

19 days ago

I ordered this product because I was looking for a way to clean my kids’ shoes that did not damage their shape. I absolutely love this product and have been so impressed with the results. The two sizes of shoe horns accommodate the wide range of shoe sizes in our house (women’s 6- men’s 13). The shoes are protected in the wash and they are relatively quiet in the washing machine. I used them on a wide range of fabrics from running shoes to canvas to my keens. I have run out of shoes to clean. Great buy!

Ashley W.

21 days ago

Much better than expected
The shoes looked brand new again! The white one was worse than the black one. I didn’t expect much, but the result was incredible! Highly recommended.

Sydney P.

22 days ago

They’re white again!
I normally do not write reviews but had to for this one… I wore these white sneakers all over Scotland and London for 2 weeks so they were far from white upon my return (wish I had taken a before pic prior to washing them). I ordered this gadget and threw them in the wash not expecting much but willing to give a try prior to replacing them. They’re white again! As close to brand new as you could expect given the wear. I’m both ecstatic and impressed!

Whitney

25 days ago

Decent product that works well - definitely easier than washing shoes alone and makes less noise in the machine. It's not going to undo years of damage but if used regularly I think it'll definitely help me extend the life of my sneakers

Nazary M.

3 days ago

FAQs

Looking For Help?

How many shoes fit in one bag?

Each bag is designed to hold one shoe. To pack a pair of shoes, you’ll need two bags.

How does the bag work?

1. Place your shoe inside the bag and zip it up.

2. Put the bag directly into the washing machine (recommended at 30°C or cold wash).

3. That’s it! Take out your freshly cleaned shoes and enjoy.

What’s the difference between the white and yellow bag?

The yellow bag is made for colorful or dark shoes to keep colors vibrant.

The white bag is perfect for white or light shoes, leaving them bright and spotless.

Do my shoes fit in the bag?

Yes! The bag is designed to fit all shoe types and sizes.

From On Cloud, Skechers, and Ecco to New Balance, Adidas, and Nike sneakers – they all fit in with ease.

Can I put the bag in the dryer?

Yes, you can put the bag in the dryer — but not with the shoes inside. Shoes are not made to handle the heat.

Are there any warranties?

Yes! You can try the bag for 60 days, risk-free. If your shoes don’t get clean, you’ll get your money back.